About Us

OUR STORY

From the start, we built SHYNE around our values; sustainability in all aspects of our operations and a goal of 100% transparency. We want to build a community of changemakers, who can move fashion forward into a sustainable future. Throughout our entire process we are ethically and environmentally responsible with the goal of being entirely carbon neutral. Aside from our environmental goals we want to help support local charities based in Ottawa, Ontario, Canada, where we are based out of. $5 from every pair of sunglasses purchased goes directly to local charities to help support their community efforts.

We're a small team dedicated to changing the way people think about fashion and sustainability as well as help our local community.

Let’s grow our mindsets together and move towards slow purposeful fashion. We believe in growing mindsets, empowering you to become a part of the collective. A little bit of change can go a long way. So, join the movement, and be a changemaker. 

Help us put our planet first. Help us put people first. Be a part of the movement and create a brighter future with us.

OUR PROCESS

The plastic we use is taken from textile waste cleaned and melted down into little pellets called econyl. This is a regenerated nylon material curated by our partner Aquafil. After the textile materials are processed into these small pellets they are sent to the manufacturer, Danor which melts the pellets down and makes them into the frames we created.

The frames made of recycled plastics are then sent over to us where we do all the packaging by hand. Our goal for operations is to bring the full production process back to Ottawa where it originated and is our first step post-pandemic. The packaging is 100% recyclable and included is a handwritten note by our team on seed paper! This paper when planted and watered will sprout wildflowers for our customers to enjoy!